Analysis of Impact of Motivational Bollywood Films on Minds of Youth

Authors

  • Khushboo Rafiq Sindh Madressatul University, Karachi, Pakistan. https://orcid.org/0000-0002-6201-9247
  • Nosheen Hussain Sindh Madressatul University, Karachi, Pakistan.
  • Ajab Ali Lashari Sindh Madressatul University, Karachi, Pakistan.

DOI:

https://doi.org/10.52131/pjhss.2024.v12i2.2091

Keywords:

Educational Films, Bollywood Films, Motivational Content, Hindi Films

Abstract

Psychologists believe that adopting various learning methods and strategies can positively influence an individual's motivation. The role of educational films in deliberately diffusing motivational thoughts cannot be ignored. Cinema has been an influential medium for over a century, building public opinion, influencing thoughts, and impacting narratives. In this context, this experimental study aims to investigate the influence of motivational-themed Bollywood films on the motivational thoughts of students. Two groups of students from Karachi were examined using a quasi-experimental method. These groups were selected through a convenient sampling technique. Three Hindi films, Taare Zameen Per, 3 Idiots, and Dangal, were selected based on their themes. The experimental group was shown these films, each with a gap of one week, while the control group did not watch any films. Both groups' motivations were analyzed through a validated questionnaire after each session. Results revealed significant differences among both groups. Motivation was relatively higher in students exposed to motivational content than in students who lacked exposure to any such content before responding to the questionnaire. Thus, our findings suggest that motivation can be positively influenced by increasing exposure to cinema based on the theme of motivation.

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Author Biographies

Khushboo Rafiq, Sindh Madressatul University, Karachi, Pakistan.

Lecturer, Department of Media and Communication Studies

Nosheen Hussain, Sindh Madressatul University, Karachi, Pakistan.

Lecturer, Department of Media and Communication Studies

Ajab Ali Lashari, Sindh Madressatul University, Karachi, Pakistan.

Research Scholar, Department of Education

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Published

2024-05-24

How to Cite

Rafiq, K., Hussain, N., & Lashari, A. A. (2024). Analysis of Impact of Motivational Bollywood Films on Minds of Youth. Pakistan Journal of Humanities and Social Sciences, 12(2), 1364–1376. https://doi.org/10.52131/pjhss.2024.v12i2.2091