Streamlining Operations: The Impact of Effective Supplier-Manufacturer Relationships
Keywords:Supply Chain, Management, Supply Chain Management, Supplier-Manufacturer Partnership
Supply Chain Management (SCM) plays a crucial role for firms striving to maintain competitiveness amidst numerous competitors. In the contemporary business landscape, firms enhance their competitiveness by efficiently relying on their supply chain Moreover, an effective and efficient supply chain has become a vital and valuable means for staying vigilant in the evolving and competitive global business environment, contributing to overall organizational performance improvement. The term "supplier-manufacturer partnership" refers to the relationship established when a manufacturer and supplier mutually agree to collaborate based on a specific contract. This research study is quantitative in nature with population in the vicinity of Rawalpindi & Islamabad working either as manufacturer of goods or are providing the services or in the service business. Simple random sampling technique has been utilized in cross-sectional time horizon. SPSS version 22.0 was used as statistical software to carry out the analysis. The findings suggest that a stronger partnership correlates with improved supply chain performance. Furthermore, the statistical tests conducted in this research underscored the significance of business value addition, communication and trust as the most influential factors contributing to enhanced supply chain performance and overall profitability. The study also unveiled that the partnership strongly affects information flow. Moreover, when information is effectively managed, and its quality is enhanced, it fosters strong partner relations, ultimately leading to improved supply chain effectiveness and heightened performance.
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