Ahmed, Rai Sheraz, and Ali Nasir. “Investigating the Impact of Influencer’s Marketing on Online Impulsive Buying Behavior With the Mediating Role of E-WOM, Fanaticism and Value Shopping”. Pakistan Journal of Humanities and Social Sciences 12, no. 2 (May 17, 2024): 972–986. Accessed November 21, 2024. https://journals.internationalrasd.org/index.php/pjhss/article/view/2148.