D. M. A. Sandhu, A. . Saleem, and A. . Ali, “The effects of Electronic Word Of Mouth (EWOM) and Brand-Awareness to govern the advancement of Brand Attitude towards the Brand Repurchase Intention: A case of Mobile brands in Pakistan”, iRASD J. Manag., vol. 3, no. 3, pp. 411–428, Dec. 2021.