ATIF ALI GILL; MARIAM SHAFIQUE; UMER GHULAM RASOOL. Exploring Drivers and Barriers of Green Purchase Behavior in Pakistan: A Qualitative Study. iRASD Journal of Management, [S. l.], v. 7, n. 4, p. 12–21, 2025. DOI: 10.52131/irasd-jom.2025.v7i4.3161. Disponível em: https://journals.internationalrasd.org/index.php/jom/article/view/3161. Acesso em: 26 jul. 2026.